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Holiday Inn Express & Suites Dallas – Bedford Development Project – Picture Credit HVS
HVS brokerage and consulting firms offer an exclusive opportunity to purchase a 1.34-acre development site in Dallas-Bedford, which is fully entitled to develop the 79-key Holiday Inn Express & Suites Hotel.
Details of development projects
Dallas’s Bedford Submarket offers a unique opportunity to invest in a strategic 1.34 acre development site. The site is entitled to the 79-key Holiday Inn Express & Suites Hotel, which is known for its stable experience, value-rich necessities and the design under consideration.
This development opportunity is more attractive because few Holiday Inn Express development opportunities are found, especially in the premium cargo market entering the city of Dallas-Fordworthworth. Successful investors can expect to enter a new long-term, 20-year franchise agreement with InterContinental Hotel Group (IHG).
Book and hold
In 2023, IHG’s booking channels accounted for an average of 86.4% of Holiday Inn Express Bookings, while an IHG reward generated an average of 59.4% of bookings, accounting for Holiday Inn Express Hotels bookings. The IHG Rewards Club Loyalty Program is one of the largest loyalty programs in the hotel industry, serving more than 100 million members around the world and is an effective tool to push customers to IHG Hotels and enhance brand loyalty.
Market fundamentals and forecasts
The STR Trend Report reveals strong market fundamentals. The Bedford submarket occupancy and average daily rate (ADR) levels were 61.6% and $98.76, respectively, and the REVPAR was delayed at $60.97 in February (TTM) period as of March 2025.
HVS’s Pro-Forma predicts that the hotel will generate more than $2.9 million in room revenue and net operating income (NOI) circulation of more than $1,150,000, resulting in a RevPAR of more than $102.
Position and demand generators
The development site is strategically located near the 121 and 183 state road junction at Dallas/Fort Worth International Airport (DFW). Major attractions such as Texas Six Flags, Six Flags Hurricane Harbor, Universal Rangers Stadium and the Dallas Cowboys’ AT&T Stadium are less than 20 minutes away.
Additionally, there are several company demand generators nearby, including Texas Health HEB Hospital, State State Corporate, Older Housing Company and Carter Bloodcare Bedford Office.
Bedford Market Expansion
Bedford is an important Dallas-Dallas Forth Worth Metroplex suburb with solid healthcare providers, small businesses, national retailers and restaurants. Over the past five years, sales tax revenue has increased by more than 36%, indicating the city’s continued economic strength and vitality.
Several major developments, including Bedford Public Places, Campus West (Gateway Village) and Crossroad East Development, are underway, further enhancing the city’s economic vitality.
Investment Opportunities
The development of the Holiday Inn Express & Suites Hotel in Dallas-Forts Metroplex offers developers an attractive opportunity. The hotel has a stable post-construction and operation, and this hotel will be an attractive investment for regional and national investors interested in investment in premium brand hotels.
ask HVS.
