Storytelling is here to stay
As more travelers prioritize “vibe” and spend more money on experiences, the value of well-crafted storytelling—that is, bringing experience Incorporate your assets into your writing – it’s intuitive:
If you go to a luxury hotel website and “get” it immediately – if you can imagine yourself hanging out in those rooms, interacting with the staff, dining in that restaurant – then mentally, emotionally, that hotel is now better than its competitors Has advantages.
Of course, not all assets should be storytelling-focused. This is one of many tools in your marketing toolbox. This isn’t a new idea either—powerful narratives have always been, and always will be, an essential part of human connection.
What’s new is that luxury travelers are now actively looking forward to – Require – this online experience.
Now is the time to start standing out.
