Experience platform Klook and Google Cloud are expanding their AI partnerships to help meet the needs of travelers and merchants by developing new AI infrastructure layers.
Through the expanded partnership, Klook plans to launch a “Shopping Guide” feature using generative artificial intelligence to help travelers make informed decisions by enhancing comparison capabilities and highlighting differences in similarities in experiences.
The two companies also plan to launch solutions to help merchants improve efficiency through business insights. By turning user reviews into actionable feedback, one partner is able to launch a new product, which currently accounts for 24% of total revenue, Klook said.
Meanwhile, Klook engineers are using Gemini Code Assist to optimize code generation and platform testing, which the company says has increased code review efficiency by 60% and platform performance by 70%.
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“Even in our early exploration of Google Cloud, generative AI has increased Klook’s ability to drive efficiencies at scale as we expand our global footprint,” said co-founder and CEO Bernie Xiong. At the same time, it enables our team to innovate and operate more efficiently.” Klook Technology Officer.
Through the partnership, Klook also uses generative AI to create content for its travel pages, which the company says improves translation accuracy and content quality and reduces production time by more than 80%.
Karan Bajwa, vice president of Google Cloud Asia Pacific, said the new artificial intelligence infrastructure layer should be able to promote business innovation while reducing duplication of work and data fragmentation.
Bajwa said: “This puts Klook in a strong position to build on its first-mover advantage in generative AI and translate its rich travel experience into significant value for customers and partners, wherever their journeys take them. ”
Xiong also believes that the expanded partnership will create a competitive advantage for Klook, which in the long run will mean improved customer experience, internal productivity and more.
Klook While celebrating its tenth anniversary, planning for the upcoming phase of growth, Focus on the creator economy. While Klook still has its sights set on expanding in Asia, it is also considering eventually expanding into Western markets.
The company has made headlines for its recent investments Including a partnership with social media platform TikTok Integrated booking functionality was announced in August. Klook also received Last year’s E+ round of financing was US$210 millionThis comes shortly after announcing a partnership with Google Cloud.
